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Marketing Data Science: Modeling Techniques in Predictive Analytics with Python and R
₨ 1,073.00 ₨ 1,192.00 1073.0 NPR (10% OFF)
In Marketing Data Science, a top faculty member of North-western University's prestigious analytics program presents a fully-integrated treatment of both the business and academic elements of marketing applications in predictive analytics.
Marketing Metrics 3e
₨ 1,016.00 ₨ 1,128.00 1016.0 NPR (10% OFF)
Now updated with new techniques and even more practical insights, this is the definitive guide to today’s most valuable marketing metrics.